Virgin Galactic

AR Application

Bringing space tourism to the masses

The goal of the Augmented Reality application was to give everyone the chance to get up close with more than just the spaceship design - but the entire journey from buying a ticket to being launched into outer space!

Developed for both iOS and Android, the experience utilised the latest AR technology at the time, scanning a user’s environment and then placing various 3D models in their own home. The application allowed people to see White Knight sitting on the runway, simulate the rocket burn and entry to space and even peer out of the spaceship window to look back upon the Earth.

The final feature provided by the AR app allowed the entire spaceship cabin to be placed in world space, allowing people to walk around the entire inside of the spaceship and inspect every detail.

Interact with the 3D Seat

This is the same asset as the one optimised for the Augmented Reality application, with the low poly model and accompanying textures built to ensure maximum device performance.