Axis Spine provide a new style of implant for spinal surgery and this VR experience took surgeons on an immersive walkthrough of the entire surgery in 3D, allowing them to quickly understand the benefits of the product.

The VR sales platform features the entire Axis inventory, allowing a sales representative to carry out a pitch remotely - vastly reducing Axis’ carbon footprint.

The platform developed featured a 3D data importer at runtime, allowing the Axis team to evaluate new products and solutions.